Ghanaian dancehall king Shatta Wale has always been full of surprises, but his most unexpected move yet might just become his biggest. With the rise of his ride-hailing startup Shaxi (Shatta Taxi), fans and industry experts are asking one bold question:
Could Shaxi actually become bigger than his music career?
The idea might seem wild at first — after all, Shatta Wale is one of Africa’s most decorated artists. But with the way Shaxi is gaining momentum, it’s not far-fetched to believe it could transform into a nationwide business empire.
💬 “I didn’t start Shaxi to compete — I started it to create jobs,” Shatta Wale said in a recent interview.
“Shaxi is not just about transport, it’s about the street. It’s for the youth. And trust me, we’re not stopping any time soon.”
From sleek new vehicles branded in signature Shaxi colors to expansion talks in Kumasi, Tamale, and even Lagos, the brand’s growth is undeniable.
From Music Charts to Business Charts?
While fans still turn up to hits like “On God”, “Ayoo”, and “Taking Over”, Shatta Wale’s focus seems to be shifting. The streets are now not only singing his lyrics — they’re driving with his brand.
Marketing analyst Deloris Owusu told HitzMakersGH:
“If Shaxi keeps going at this pace and starts integrating things like mobile payments, food delivery, or driver ownership plans — Shatta could redefine tech in Ghana. Forget music — this would be generational impact.”
The Uber vs Shaxi Battle?
There’s still a long way to go. Uber and Bolt dominate in Accra, and Shaxi will need massive support, serious funding, and top-tier customer service to scale.
But if there’s anyone who knows how to turn noise into gold, it’s Shatta Wale.
🎯 The Big Picture
Shaxi may have started as a local ride-hailing idea, but it’s fast becoming a symbol of youth empowerment, Ghanaian innovation, and Black ownership. As for Shatta Wale, this might be the legacy that stretches even beyond music.
And if the streets have anything to say about it, Shaxi is just getting started.
📝 Written by: Richard Kamasah
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